We are BMI.
A boutique full-service agency focused on UX design, AI integration, product strategy, and startup scaling.
Boutique by design, full service in delivery.
BMI is a boutique full-service agency built around UX design, AI integration, product strategy, and startup scaling.
We're passionate about solving hard problems and helping companies create experiences that deliver real results.
We partner with teams in aerospace, travel, space, and racing: complex, high-stakes environments where precision and clarity matter.
Nationwide reach, grounded in Florida.
We are structured to support missions nationwide, ensuring efficiency and responsiveness across all time zones.
- Headquarters Our operations are based in Ponte Vedra Beach, Florida.
- Key Presence We maintain a strong and active presence in Washington, D.C.
Built on partnership.
Our biggest strength is the partnerships and relationships we build. They help us solve the right problem with ease. We also consult and help teams execute and succeed.
- Partnerships Relationships that help us solve the right problem with ease.
- Consultation We work with your team, not around it, so strategy turns into execution.
- Outcomes Success means your team can execute and deliver, not just a deck or prototype.
Ignacio Garcia-Huidobro
Ignacio Garcia-Huidobro
Founder & Design Director
Ignacio has spent 15+ years at the intersection of design, technology, and strategy, from early startups to retail experiences at the scale of Home Depot.
His approach is direct: understand the problem completely, design with precision, and keep the experience clear for the people who use it and the teams who run the business.
BMI is built on turning complex problems into experiences that are easy to use, and on bridging the gap between complex technology, design, and the simple business terms teams need to move forward.